MOTIVATION OF STUDENTS TO STUDY IN A MODERN UNIVERSITY

Abstract

The article discusses the importance of student motivation and its impact on their learning success. The author identifies various factors that influence the formation of motivation, such as ambitions, personal interests, family and society expectations, as well as the level of motivation of teachers. The study proposes various approaches to student motivation, including the promotion of intrinsic motivation, the development of self-esteem, the active involvement of students in the learning process, and the creation of a favorable educational environment. The paper considers practical recommendations and methods that can be used by teachers to increase students’ motivation. In addition, the article highlights the role of educational activities in a university and its connection with the motivation of students. The author emphasizes the importance of creating a supportive and developing environment where students will receive not only knowledge, but also interpersonal communication skills, self-realization and the development of critical thinking.