ETIQUETTE SPEECH GENRES IN THE CONTEXT OF INTERCULTURAL AND DISCURSIVE CONDITIONALITY (BASED ON THE MATERIAL OF VIRTUAL PEDAGOGICAL DISCOURSE)

Abstract

The work presents results of description of the etiquette type of speech genres (SG), taking into account the intercultural and discursive specifics of its implementation. Based on the material of electronic conversation between Russian students and Chinese teachers, the scientific idea is developing that various discursive implementations of the label type of SG reveal genre properties of two types: invariant features of the text that are consistently associated with the designated type of speech genres, and variable features due to the discursive nature of this speech genre and the intercultural nature of online conversation. The objective of the study is to create a model of the etiquette type of SG implemented in a virtual pedagogical discourse of an intercultural nature. The main task of the study is to identify, within the framework of this model, the transformation of invariant and variable genre features due to the discursive and intercultural space of the functioning of speech genres. The empirical basis of the study is made up of group and personal Internet correspondence for one academic year between native speakers of Chinese (teachers) and Russian (students).