VALUE DOMINANTS OF THE LINGUOCULTURAL CONCEPT “FAMILY” IN RUSSIAN AND KOREAN CULTURES

Abstract

The results of the study of the family concept presented in the article are based on the data of a free associative experiment conducted in the Russian and Korean language groups. The experiment is a subjective component of a comprehensive study of the concept of the family on the basis of various sources, in particular folklore (fairytales and proverbs) and modern media discourse. The linguocultural concept is considered as an element of the value picture of the world, its components are analyzed taking into account national, social, age and gender identity, the place of the linguocultural concept family in the concept sphere of Russian language speakers is determined in comparison with the Korean equivalent concept 가족 (family). The results of the study make it possible to analyze the language representing the concept of the family, to identify significant differences in the representation of the concept, to determine the dominant type of values in the modern national picture of the world of two cultures, and to identify the linguocultural features of the linguistic consciousness of modern speakers of Russian and Korean languages.