LINGUISTIC ASPECTS OF SUCCESSFUL BUSINESS COMMUNICATION IN ENGLISH

Abstract

This article discusses the need to determine priorities in teaching business English to students of specialized universities. Only those teachers who understand how communication is carried out in the business environment in the modern world will be able to teach students of specialized universities to communicate effectively in English with representatives of different countries solving business problems and achieving their goals. The analysis of literary sources on verbal communication skills in the field of international business allows the author identifying several key aspects that make this communication effective. The article describes and analyzes the language tools that make communication in English successful. The article is intended both for teachers of English at the university, who will be able to correctly determine the goals, topics and content of the course, and for businessmen and employees of companies who seek to build strong, long-term and mutually beneficial relationships with international partners.