SPHERES-SOURCES OF PRECEDENT PHENOMENA IN THE HEADLINES OF RUSSIAN-LANGUAGE WOMEN’S GLOSSY MAGAZINES

Abstract

The article studies headlines of articles of women’s glossy magazines. The purpose of the study is to identify the spheres-sources of precedent phenomena (PF) actualized in them. Scientific novelty is determined by an appeal to the latest journalistic discourse: the research material is issues of the magazines “Cosmopolitan”, “Glamor”, “Tatler”, “Vogue” for 2019-2021, which have not yet received a detailed scientific understanding. The body of the selected PFs was 308 units. A set of research methods was used in the work. The selection and analysis of PFs is carried out by the method of continuous sampling, the frequency of mentioning PFs related to one or another source area was established by the method of content analysis. When interpreting the data obtained, general scientific methods of generalization, comparison and classification were used. As a result, it is revealed that the majority of PFs appeal to the spheres of world cinema, classical literature and musical art. This allows us to assert that a woman who writes and reads the texts of glossy magazines is a consumer of mass culture, at the same time claiming to belong to the elite social circles.