CHARACTERISTICS OF CHINESE JOURNALISM IN THE DIGITAL ERA

Abstract

The digital age is a result of a higher level of economic development following the agrarian and industrial economy. The information age made it possible to manage fast communication and information networks, which significantly changed the form of the modern society. At the same time, the digital age has also brought tremendous changes in the media. This article attempts to examine characteristics of China’s media industry in the digital age from a macroeconomic perspective. Its goal is, on the one hand, to analyze the structure and relationships of the media market in the modern digital era in China, and on the other, to analyze the propaganda content of modern Chinese media from a holistic point of view.