THE ABILITY TO INNOVATIVE ACTIVITIES AS THE PRIORITY QUALITY OF A SPECIALIST IN MODERN CONDITIONS

Abstract

The article deals with the important issue regarding innovation processes, the necessity of which is the core line of the development of digital economy in the Russian Federation. The key role of higher schools is underlined to overcome the contradictions between the government managing the innovation development and the absence of employees, being able to perform innovations via the technology of formation of interest towards the professional innovative activities and changing the content of education – the usage of innovative material of social media at the classes. Some additional notions concerning the professional and innovative activities are introduced and explained. The results of the survey among the students are described to find out the importance of innovation processes for each student individually, to analyze the conditions which can boost the students’ understanding of innovations. The article states the idea that social media are the pedagogical means to form the interest of the students of bachelor degree programs towards the professional innovative activities.