PECULIARITIES OF THE COMMUNITY OF THE FACULTY OF LINGUISTICS AND TRANSLATION AT CHELYABINSK STATE UNIVERSITY IN THE SOCIAL NETWORK “VKONTAKTE”

Abstract

The work studies a current problem of Internet communication. Internet communication is an integral part of modern society and is of particular interest for the study. The research material includes 200 posts from the social network VKontakte of the Faculty of Linguistics and Translation of Chelyabinsk State University in the period from January to July 2021, selected by random sampling. The posts are analyzed in order to identify the most frequent and the least frequent. The results of the research show that the most frequent posts are news posts and those informing the audience about upcoming events or advertising materials. Then the characteristic features of the faculty group posts are highlighted and described. Based on the study of these posts, it was found that they are mostly short and emotional, as the aim of the social network is more to arouse interest and attract youth.