LEXICAL FEATURES OF PRAGMATIC STRATEGIES IN JAPANESE POLITICAL DISCOURSE

Abstract

The article aims to identify the lexical features of pragmatic strategies used in modern Japanese political discourse. The research material is public speeches of members of the Liberal Democratic Party of Japan (Jiminto) in the period from 2012 to 2020. This category of speeches is replete with lexical features, which are formulated based on the tasks set and the ultimate goal of the applied pragmatic strategy. It is interesting that it is the peculiarities of the speech structure and the general meaningful message in the speeches of the leaders of this party that allow them to conquer their niche audience and get the necessary support. The authors analyze the texts of public speeches by members of the Liberal Democratic Party of Japan, identifying the main lexical features and highlighting the pragmatic strategies they used.